Mindfulness
Aids smarter focus | Design for intent with clear goals
Minimalistic
No-nonsense | Sleek and functional | Relevant only | Clutter-free | No overload | Crisp and precise
User-centred
Human design | Intuitive | Easy to learn | Self-adoption | Easy-tech for non-tech
Big picture context
Know where you are in the process
Diverse screens-sizes
Any device | Desktop, tablet and smartphones
Page performance
Monitor page load times
Consistency
Familiarity to the environment builds both confidence and productivity
Easy on the eye
Mild tones enable stress-free extensive daily use | Avoid flickers and flashes | Continuous long durations use
Energetic appeal
Inviting | Happy | Not dull | Not consuming
Navigation
Find easily | Logical visual groupings | Serial positioning
